Last week I put out a short survey to you & the results are in.
 
35% of my readers are not clear on their niche and 42% are not clear on how to stand out in their niche.

You want more video, audio and webinar training although I was thrilled to see that 35% still value learning through e-book or hard copy book.

It's fair to say that I've attracted those subscribers who enjoy written content because as a writer so much of my content is in the written format, but it's encouraging for us book lovers nonetheless.

This week I sent you an invitation to a webinar about becoming an expert so I've taken on board what you want and will be focussing all of my efforts on your needs.

So to stand out in your niche you need first to identify your niche. With that in mind I've created a 3 minute video for you this week which shows you exactly how to research & identify your niche expert topics.

Let me know what you think and if you'd like more of these short 'how to' videos. They're very easy to do with 'jing' and may motivate those who don't like the idea of having their face in the videos but
who want to create valuable content for their niche expert topic.

Networking

I've rejoined my local Chamber of Commerce and had a lot of fun there on Friday morning.  I like the Chamber because it's only once per month to get out of bed (call me lazy if you will!) super early and we have a lovely informal atmosphere in our Stowmarket chapter which is
definitely conducive to creating strategic alliances and exchanging referrals.

I'm in the final process of editing my book with the publisher and am enjoying the process even if I've suffered a slight brain ache in some parts! Meanwhile the e-book is being well received & here's
some unsolicited feedback I received this week:

"Rachel, meeting you at WIRE last week was one of those lucky co-incidences - or was it coincidence. Just to say you book has answered many questions for me."

This is why I do what I do and if you're building a Niche Expert business I'm sure you feel the same.

Finally if you were kind enough to complete the survey please could you whiz me back an email to let me know who you are because the survey results are anonymous & I forgot to ask you to do that! (Doh)
The lucky winner of the free copy of The Niche Expert will be selected by my 12 year old daughter so it will be completely fair. I'll let you know just as soon as we have a winner.

Have a great week and be sure to check out the short video in the article below if you're not yet clear on how to identify your niche expert topic and profitable keywords for google pay per click and organic listings.