[Marketing & Mindset] Your Multi Channel Marketing Platform. Don't Say I Didn't Tell You!
Published: Wed, 12/12/12
Marketing & Mindset Challenge
December 12th 2012 Ezine - Volume 2. Issue 118
If you're reading with the latest whiz bang device (hello!) you can sign up to receive this ezine at RachelHenke.com The complete 'Marketing & Mindset' is delivered to subscribers only.
Marketing & Mindset covers an eclectic mix of training & inspiration on finding your purposeful niche & living happily ever after on your small business & life journey.
Published by Rachel Henke, Author, Digital Publisher, Radio Show Host & Creative Small Business Coach-Consultant - helping you create your profitable, powerful & purposeful online platform.
Visit the store for more info on Rachel's Best Selling Programs & Books: Shop
I'd love to hear from you - just hit reply to say hi and let me know which type of business you're in (or are starting) so I know how to better tailor the ezine to help you.
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In this issue
- What's a Multi-Channel Marketing Platform?
- Wordpress Website & Email Marketing Done for you Solutions
- Create Your Own Digital Magazine (*New* Business Model Training)
- Radio Shows - 'Releasing Your Shadow Artist' & 'Tapping into the Money Flow'
Hi
Brrrrrrrr it's freezing here in the UK. Got the heating on full blast and still wearing
3 layers!
If our kids didn't have to be in school I think we'd be on 'any location' in warmer climes. Definitely something to look forward to. :)
Whatever lifestyle you want to ultimately achieve with your business it's so important
to set it up NOW with that lifestyle & purpose in mind.
This week's challenge talks about 5 reasons why you need to OWN your platform (website and database etc.) and what can happen when you don't.
A big clue is that I don't want this for you which is why I teach my clients to set up
their marketing platform in a way that serves them not me.
I could set everything up so that people are dependent on my services but if there's
one big thing I want to help my clients and subscribers do it is to have control of
their own stuff cause I've seen what happens to those who don't.
It ain't pretty!
I also share 3 important questions to ask yourself so you can see if you're
positioned to profit with 'multi-channel marketing' or just 'think' that you are.
Get this week's challenge on owning your platform and setting up your
multi-channel marketing here at the blog:
Love and success
Rachel
p.s Due to popular demand from my beautiful students & clients we're now
offering a 'done for you service' where you can have your wordpress
website, blog & email marketing (platform) all set up for you & optimized for a gold rush of perfect clients seeking you out. Click here for the full scoop: Website Set Up
For customized project quotes or any questions on the website/ blog set up/copywriting packages just email me at info@Rachelhenke.com after reviewing:
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5 Reasons You Need Your Own Multi-Channel Marketing Platform NOW
When I first started marketing online in 2006 my colleagues laughed at the idea of using Facebook for business.
I'm not easily derailed so I smiled and just went ahead anyway.
It wasn't long before I was signing new customers into my program with zero marketing cost.
I was fed up of driving round the county presenting one on one and even more tired of sinking all my profits back into advertising leads which I then had to call and convert.
And although I like networking meetings in small doses I don't like to feel as though my business doesn't operate unless I'm physically present.
Thanks but no thanks ...
'I'll dabble a bit more with Facebook and Linked In & see what happens,' I remember thinking.
The result was my business went global and I got to spend a lot more time at home with my gorgeous family which after all was the whole point I started my home business in the first place.
I didn't even have my own website.
But now we're in another watershed moment.
I'm not easily derailed so I smiled and just went ahead anyway.
It wasn't long before I was signing new customers into my program with zero marketing cost.
I was fed up of driving round the county presenting one on one and even more tired of sinking all my profits back into advertising leads which I then had to call and convert.
And although I like networking meetings in small doses I don't like to feel as though my business doesn't operate unless I'm physically present.
Thanks but no thanks ...
'I'll dabble a bit more with Facebook and Linked In & see what happens,' I remember thinking.
The result was my business went global and I got to spend a lot more time at home with my gorgeous family which after all was the whole point I started my home business in the first place.
I didn't even have my own website.
But now we're in another watershed moment.
You've probably got your profile on Facebook and Twitter and may have a Facebook Page for your business.
You may even have a blog and if you're 'really' advanced you might have your own newsletter.
Secretly you sometimes wonder if all of this is worth the hassle and where it's all going.
You may even have a blog and if you're 'really' advanced you might have your own newsletter.
Secretly you sometimes wonder if all of this is worth the hassle and where it's all going.
Read more and get this week's challenge with 5 things you might not know about
owning your platform & 3 critical questions about your multi-channel marketing (or lack
of it!)
Get the full scoop here and leave a comment to let me know what you think:
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Discover the free, 'Digital Magazine' Business Model
I'm really excited about this and am already working on mine
as a new side business to launch next year.
Here's some of the highlights so you can see if this might
be for you:
*You DON'T need to be a writer
*This is about LEVERAGING other people's work
*You can create a SELLABLE Asset
*This is NOT complicated
*This is a REAL business
*You DON'T need to create your own products
Sound like your cup of tea?
Get all the details here and don't dilly dally as spots are limited for this epic
training by a multi-millionaire mum & digital publishing Queen:
Let me know if you go for it as I have a special gift for you so be
sure to clear your cookies (internet options), order through my
link and forward me the receipt.
There's also a $94 discount for fast movers.
Questions after watching the presentation?
email me on info @ rachelhenke.com
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Want Your Very Own Google Friendly Wordpress Website
Marketing Platform Set Up For You?
Due to popular demand from 'none geek' clients who just want to get on with attracting
perfect clients & making sales online we're now offering a complete 'done for you'
niche expert solution.
We'll be adding in more services as we go along so don't be shy to get in touch if you
have a specific website or copywriting project but here's the info page with
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This Week's Home Business Radio Shows
Listen in online or by phone app to The Rachel Henke Show daily
for inspiration on The Home Business Radio Network
We're into an exciting new series that will show you how to
'Align your Business Niche with Your Purpose to Create a Powerful
Marketing Message.'
This week tune into 'Releasing Your Shadow Artist - be the Star You Were
Born to Be,' (last chance today 4.30pm UK 11.30am EST) &
'Tapping into the Digital Money Flow' Thurs-Sunday
I've noticed that so many wonderful people in our community are desperate to
find their true message so they can be not only profitable
but also powerful & purposeful.
This series of shows is especially for you.
Check out the schedule for show times here:
Times are in EST which is 5 hours BEHIND UK time.
You can listen online, by iphone or android when on the move.
Please share your feedback & leave me a love note on the radio show page to me know you stopped by HERE:
Like & connect on Facebook for daily inspirational updates HERE:
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Did You Get Your Copy of The Niche Expert Yet?
If you're serious about doing this stuff it's a must read for you and works
hand in hand with everything else you're learning here.
New bonuses including free 3 part video training series of pure content
where I break it all down for you step by step.
Order Your Copy of The Niche Expert now:
The Niche Expert is available
on kindle, paperback & e-book and the book
is in stock on Amazon as well as many other
good book stores such as Barnes and Noble.
New updated edition for 2012 with foreword by Mike
Klingler now available.
For all order options, details of $247 (approx £200) NEW free training
bonuses when you order click here: The Niche Expert
Latest 'tweetback & faceback' from the internet highway ...
Rachel, a huge thank you for your book "Niche Expert"!:)) I've read in one this
Saturday afternoon. You are such an inspiration!
Alexandra Voronina, From Russia with Love
I purchased your book recently and am loving it!
Grant B
The Niche Expert is the most encapsulated and easy-to-follow
"how to" book on starting an online business I've read.
Welcome to the new economy!" (extract from the foreword)
Mike Klingler, The Online School of Business
For all order options, details of $247 (approx £200) free training
bonuses when you order click here: The Niche Expert
More Rave Reviews click HERE: Reviews***
Please note that many of the links to 3rd-party products that appear
in this ezine and on my websites are affiliate links that will pay me a
commission if you invest in them. It's a win-win because you don't pay
more but I get a thank you for sending them new customers. That's how
affiliate marketing works and you can do it too. I only ever recommend
a product or program that I have used or would use myself. My role is to
save you the time and energy of trawling
through all the 'stuff' out there
and bringing the very best of what works directly to your inbox. Thanks
for your support because it enables me to provide you with this high quality
complimentary ezine.