How to know if you've got Multiple Niche Syndrome
Published: Wed, 05/08/13
May 8th 2013 Ezine - Issue #139
Hi
We've just enjoyed a lovely bank holiday here
in the UK although I must admit I don't relish
bank holidays quite as much as I used to
when I actually worked in a bank.
I didn't even know we had one until Friday so
that's one of the lovely benefits of finding
your niche and loving what you do.
You're not gagging for a day off like so many
poor worker drones who work just to pay the bills.
Today I'm challenging you to see if you're suffering
from Multiple Niche Disorder, as this common
niche confusion is known in The Niche Expert community.
If you're not clear on your niche you'll drown online and
off so be sure to check out this week's quick challenge
below.
Also in this issue ...
In today's Rachel Recommends get instant access to my complete
Niche Expert system and discover the new economy of The
Niche Expert and how to cash in from any location.
In this week's Home Business Radio Show tune in to hear
my straight talking money show where I share the 3 biggest
mistakes coaches, consultants and even marketers make
with their pricing. (14 minutes of priceless fluff free coaching)
Love and success
Rachel
p.s I hope you enjoy this issue. If you do come on over and leave
me a comment or say hi on my Facebook page.
Your Weekly Challenge - 10 Symptoms of Multiple Niche Disorder
Did you know that one of the biggest blocks to success is confusion?
Entrepreneurs, coaches and consultants or however you categorise
yourself tend to have a lot of confusion around their niche.
I see people jumping around from one niche to another with no
real plan or understanding of the damage this can cause.
How can you position you or your company as an expert solution
in your niche if you keep changing it?
Hmmmm. I know. In your enthusiasm to 'get clients' and 'make
sales' you may have let that marketing fundamental slip by.
I understand because I've certainly been guilty of trying to be
all things to all people myself.
Entrepreneurs tend to get many ideas every day, some of them
all at once!
This can cause what's known in The Niche Expert community
as an acute case of 'Multiple Niche Disorder.'
I'm not saying you can't operate successfully in multiple niches
if you're very focused but if you try to do it when you're not yet
established in one niche it's going to make everything that much
harder for you.
Here are the 10 tell tale signs you're suffering from chronic
Entrepreneurs, coaches and consultants or however you categorise
yourself tend to have a lot of confusion around their niche.
I see people jumping around from one niche to another with no
real plan or understanding of the damage this can cause.
How can you position you or your company as an expert solution
in your niche if you keep changing it?
Hmmmm. I know. In your enthusiasm to 'get clients' and 'make
sales' you may have let that marketing fundamental slip by.
I understand because I've certainly been guilty of trying to be
all things to all people myself.
Entrepreneurs tend to get many ideas every day, some of them
all at once!
This can cause what's known in The Niche Expert community
as an acute case of 'Multiple Niche Disorder.'
I'm not saying you can't operate successfully in multiple niches
if you're very focused but if you try to do it when you're not yet
established in one niche it's going to make everything that much
harder for you.
Here are the 10 tell tale signs you're suffering from chronic
multiple niche disorder.
1) You describe yourself as a 'multi-passionate entrepreneur' but
1) You describe yourself as a 'multi-passionate entrepreneur' but
you struggle to pay your bills.
2) You don't really have a business model. You're just going
to 'share your gifts.'
3) If you ask someone who knows you well what you do, they're
not really sure or may say something like 'you have a finger in
many pies.'
4) You don't get any referrals because people don't know who
to refer to you and for what.
5) You jump from one guru to another trying to fit your business
model into their system so you can model them.
6) You can 'help everyone,' or 'anyone really.' (This is a classic
multiple niche symptom that runs rampant within the coaching profession)
2) You don't really have a business model. You're just going
to 'share your gifts.'
3) If you ask someone who knows you well what you do, they're
not really sure or may say something like 'you have a finger in
many pies.'
4) You don't get any referrals because people don't know who
to refer to you and for what.
5) You jump from one guru to another trying to fit your business
model into their system so you can model them.
6) You can 'help everyone,' or 'anyone really.' (This is a classic
multiple niche symptom that runs rampant within the coaching profession)
***
Rachel Recommends
The complete Niche Expert System will take you
from niche confusion to niche rockstar-dom. Guaranteed.
***
This Week's Home Business Radio Show
Listen in online or on your mobile device to The Rachel Henke Show
daily for inspiration on The Home Business Radio Network
This week's new show is on the 3 biggest mistakes
you might be making with your pricing, running Thurs-Sunday
(14 minutes of fluff free coaching that can make you a fortune)
***
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***
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