Clients often ask me, 'how can I get people to read my emails & blogs?'

In this week's challenge I'll give you my insider tips that you can use to get your emails and your blogs more widely read.

Getting them read isn't enough on it's own if you want to make money but it's a great place to start.

There are lots of people I bump into online who write great blogs and emails which people read but they haven't mastered the art of the call to action.

After all, what's the point of having your stuff read if no one takes the action you want them to take?

You may want your readers to apply for a strategy session with you or to order your book or to check out a new product you're recommending.

It doesn't really matter what it is but it matters that you train your people to take the action that you want them to take.